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Items where Author is "Calder, Bobby J."

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Number of items: 2.

2021

Brendl, C. Miguel and Calder, Bobby J. and Tybout, Alice M. and Sternthal , Brian. (2021) Distinguishing Constructs from Variables in Designing Research. Journal of Consumer Psychology, 31 (1). pp. 188-208.

2019

Calder, Bobby J. and Brendl, C. Miguel and Tybout, Alice M.. (2019) Integrating Effects and Theory in Research and Application. In: Handbook of Research Methods in Consumer Psychology. New York, pp. 419-437.

This list was generated on Fri Mar 29 00:25:27 2024 CET.