edoc

The Snacking Chameleon: Psychological Proximity Increases Imitation of Food Intake Independently of Brand Choice

Bischoff, Claudia and Reutner, Leonie and Hansen, Jochim. (2020) The Snacking Chameleon: Psychological Proximity Increases Imitation of Food Intake Independently of Brand Choice. Foods, 9 (2). p. 228.

[img] PDF - Published Version
Available under License CC BY (Attribution).

835Kb

Official URL: https://edoc.unibas.ch/75750/

Downloads: Statistics Overview

Abstract

Observing other people snacking can affect one’s own consumption behavior. The present experiment tested whether temporal distance moderates imitation of brand choice and the number of snacks consumed. Based on previous research demonstrating that psychological distance (e.g., temporal or spatial distance) reduces imitation of movements, we hypothesized that participants would imitate the amount of food intake to a lesser degree when they temporally distance themselves from a model person. To test this idea, participants (n = 113) were asked to imagine their life either the next day (proximal condition) or in one year (distant condition). Next, participants watched a video clip depicting a model person who chose one of two brands of pretzels and ate either plenty or just a few of the pretzels. Then, participants chose one of the two brands of pretzels, served themselves as many of the pretzels as they liked, and ate them while filling in a tasting questionnaire. As expected, participants primed with proximity imitated snack intake more than participants primed with distance. The brand choice was not affected by self-distancing. Implications for snacking behavior are discussed.
Faculties and Departments:07 Faculty of Psychology > Departement Psychologie > Forschungsbereich Sozial-, Wirtschafts- und Entscheidungspsychologie > Sozialpsychologie (Greifeneder)
UniBasel Contributors:Reutner, Leonie
Item Type:Article, refereed
Article Subtype:Research Article
Publisher:MDPI
e-ISSN:2304-8158
Note:Publication type according to Uni Basel Research Database: Journal article
Language:English
Identification Number:
Last Modified:03 Mar 2020 11:16
Deposited On:03 Mar 2020 11:16

Repository Staff Only: item control page