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The impulsive consumer : predicting consumer behavior with implicit reaction time measures

Friese, Malte and Hofmann, Wilhelm and Wänke, Michaela. (2009) The impulsive consumer : predicting consumer behavior with implicit reaction time measures. In: Social psychology of consumer behavior. New York, pp. 335-364.

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Official URL: http://edoc.unibas.ch/dok/A5250866

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Faculties and Departments:07 Faculty of Psychology > Departement Psychologie > Ehemalige Einheiten Psychologie > Sozial- und Wirtschaftspsychologie (Wänke)
UniBasel Contributors:Wänke, Michaela and Friese, Malte
Item Type:Book Section, refereed
Book Section Subtype:Book Chapter
Publisher:Psychology Press
ISBN:978-1-84169-498-6
Series Name:Frontiers of social psychology
Note:Publication type according to Uni Basel Research Database: Book item
Last Modified:22 Mar 2012 14:24
Deposited On:22 Mar 2012 13:43

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