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Context effects in product line extensions : context is not destiny

Wänke, M. and Bless, H. and Schwarz, N.. (1998) Context effects in product line extensions : context is not destiny. Journal of consumer psychology, Vol. 7, H. 4. pp. 299-322.

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Official URL: http://edoc.unibas.ch/dok/A5251295

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Faculties and Departments:07 Faculty of Psychology > Departement Psychologie > Ehemalige Einheiten Psychologie > Sozial- und Wirtschaftspsychologie (Wänke)
UniBasel Contributors:Wänke, Michaela
Item Type:Article, refereed
Article Subtype:Research Article
Bibsysno:Link to catalogue
Publisher:Elsevier
ISSN:1057-7408
Note:Publication type according to Uni Basel Research Database: Journal article
Last Modified:22 Mar 2012 14:25
Deposited On:22 Mar 2012 13:44

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