How to use plain and easy-to-read language for a positive user experience on websites.

Vollenwyder, Beat and Schneider, Andrea and Krueger, Eva and Brühlmann, Florian and Opwis, Klaus and Mekler, Elisa D.. (2018) How to use plain and easy-to-read language for a positive user experience on websites. In: Proceedings of the 16th International Conference Computers Helping People with Special Needs (ICCHP 2018). Heidelberg, pp. 514-522.

Full text not available from this repository.

Official URL: https://edoc.unibas.ch/66773/

Downloads: Statistics Overview


Plain Language and Easy-To-Read Language are two approaches to reduce language complexity, which are also applied in the context of Web Accessibility. While Easy-To-Read Language was specifically designed to meet the needs of people with cognitive and learning disabilities, benefits for users with a variety of abilities have been reported. However, studies have also found unintended side-effects on non-disabled users, such as reduced text liking and intention to revisit a website compared to variants in conventional language. The present study addresses this issue by testing two approaches combining conventional with Easy-To-Read Language against a Plain Language variant, as well as a control group in conventional language. In an online study, 308 non-disabled participants read three texts presented in one of the four language variants. Measurements of performance indicators as well as subjective responses show that Easy-To-Read language may be implemented without unintended side-effects.
Faculties and Departments:07 Faculty of Psychology > Departement Psychologie > Society & Choice > Allgemeine Psychologie und Methodologie (Opwis)
UniBasel Contributors:Brühlmann, Florian and Opwis, Klaus and Mekler, Elisa D
Item Type:Conference or Workshop Item, refereed
Conference or workshop item Subtype:Conference Paper
Series Name:Lecture Notes in Computer Science book series (LNCS)
Issue Number:10896
Note:Publication type according to Uni Basel Research Database: Conference paper
Identification Number:
Last Modified:17 Jan 2019 12:04
Deposited On:17 Jan 2019 12:04

Repository Staff Only: item control page