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The use of heuristics in persuasion: Deriving cues on communicator expertise from message quality

Reimer, Torsten and Mata, Rui and Stoecklin, Markus. (2004) The use of heuristics in persuasion: Deriving cues on communicator expertise from message quality. Current Research in Social Psychology, 10. pp. 69-83.

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Official URL: http://edoc.unibas.ch/51103/

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Faculties and Departments:07 Faculty of Psychology > Departement Psychologie > Forschungsbereich Sozial-, Wirtschafts- und Entscheidungspsychologie > Cognitive and Decision Sciences (Mata)
UniBasel Contributors:Mata, Rui
Item Type:Article, refereed
Article Subtype:Research Article
Publisher:University of Iowa
e-ISSN:1088-7423
Note:Publication type according to Uni Basel Research Database: Journal article
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Last Modified:08 Dec 2017 09:19
Deposited On:08 Dec 2017 09:19

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