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Dienstleistungsmarketing

Bruhn, Manfred. (2009) Dienstleistungsmarketing. In: Gablers Wirtschaftslexikon Online. Wiesbaden.

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Official URL: http://edoc.unibas.ch/dok/A5252952

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Faculties and Departments:06 Faculty of Business and Economics > Departement Wirtschaftswissenschaften > Professuren Wirtschaftswissenschaften > Marketing und Unternehmensf├╝hrung (Bruhn)
UniBasel Contributors:Bruhn, Manfred
Item Type:Book Section
Book Section Subtype:Book Chapter
Bibsysno:Link to catalogue
Publisher:Gabler
Note:Publication type according to Uni Basel Research Database: Book item
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Last Modified:22 Mar 2012 14:30
Deposited On:22 Mar 2012 14:13

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